Equity Broadcasting To Buy Lexington TV Station
Source: Equity Broadcasting Press Release Equity Broadcasting Corporation which has entered into an agreement to merge with Coconut Palm Acquisition Corporation announced today that it has agreed to purchase WBLU, Channel 62, in Lexington, KY. The company plans to use this station to launch a joint My Network TV and Retro Television Network (RTN) affiliation in Lexington , a market that reaches more than 470,000 households.
EBC plans to launch RTN on the station on August 1. RTN is a new network that airs ratings-proven programs from the 60's, 70's, 80's and 90's, in addition to local programming and sports entertainment. RTN is launching in selected markets this fall and will launch nationwide in 2007. On September 5th, EBC will add a My Network TV affiliation to the station, which will consist of primetime programming, Monday - Saturday.
EBC's President and Chief Executive Officer, Larry Morton, says, "We are thrilled to be coming into the Lexington market and feel that we are going to fill a programming void with our addition of both RTN and My Network TV programming."
Morton further states, "Although the station was not included in EBC's original merger with Coconut Palm, the acquisition will be included when the merger closes."
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