Saturday, August 11, 2007

Little Rock Radio: The Spring 2007 Numbers

Someone requested a look at the radio numbers for Little Rock. Below are some highlights:

From the look of the latest numbers from Arbitron, long time Little Rock Country powerhouse KSSN just might be about at the end of its streak. According to the Spring 2007 numbers KSSN garnished a
9.7 rating. That's the same rating it got in the Winter book. Citadel's KLAL is in second place with a 7.3. KURB got a 6.5 rating. It could be Country music listeners are getting hungry for something new as Country stations out of Greenbrier, Hot Springs and Batesville popped up this go around on the Little Rock book. In the Spring 2006 book KSSN had a 10.5 rating; in Summer 2006 an 11.9 rating; Fall 2006 a 10.4 and in Winter 2007 a 9.7.

Company wise, Clear Channel stations hold the first, sixth, seventh,eleventh and fifteenth places. Citadel holds second, third, fifth, twelfth, and fourteenth places.


At 7:10 PM, August 11, 2007, Anonymous Anonymous said...

Wife left, dog dies, train in the rain .. boohoo.
Same 10 or 15 songs in constant rotation - it's no wonder. Time for something to change.

At 12:36 PM, August 12, 2007, Anonymous Anonymous said...

You left out prison and d-i-v-o-r-c-e. All country songs have these in them and most are to the same tune.

At 6:29 PM, August 12, 2007, Anonymous Anonymous said...

I was glad to see that KLAL is doing well in the ratings. The Heather and D.C. show is awesome. Good to see it being recognized through positive ratings!

At 2:41 PM, August 13, 2007, Anonymous Anonymous said...

Actually, Clear Channel stations rank 1st, 7th and 8th in the top 10. Citadel has 2nd, 3rd, 4th, 5th and 6th. Signal Media stations rank 9th and 10th.

At 3:43 PM, August 13, 2007, Anonymous Anonymous said...

Wohooooo! The number 3 morning show in Little Rock is teaming up with the #9 radio station for Radio on the TV. It's going to be magical.

At 5:27 PM, August 13, 2007, Anonymous Anonymous said...

It will be "magical" if anyone watches, or listens.


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