No news is good news huh... Well we find ourselves in sweeps period once again. As I've said before all the special investigations..exclusives...and contests never surprise me. One thing can be said I can't see the stations doing anything new to gain viewers. I often wonder if the stations have done any surveys themselves to find out what viewers want...or even potential viewers. Do viewers tune it for a specific anchor?...Do they tune in specifically for the news, weather, sports? Or do they tune to a station because that's one they've always watched? OR to win a brand new iPAD? One thing is for certain I always look forward to sweeps being over. Why not just do news like you do in non sweeps months.
We cover the TV News biz of Little Rock and the Ark-La-Tex(Shreveport,LA) AND Northwest Arkansas TOO!