Friday, March 29, 2013

New Morning Anchor Debuts at Shreveport Station

There's a new face on the morning show at KSLA/Channel 12 Shreveport.  Charisse Gibson made her debut on the station's morning and noon newscasts Friday.  Gibson is a New Orleans native and joins KSLA from WLOX-TV in Biloxi, MS. 

25 Comments:

At 10:22 PM, March 29, 2013, Anonymous Anonymous said...

Good, I hope Charisse sticks around for a while. KSLA's had a lot of turnover recently.

 
At 9:12 AM, March 30, 2013, Anonymous Anonymous said...

Welcome to Shreveport and the Ark-La-Tex, Charisee!

 
At 1:23 PM, March 30, 2013, Anonymous Anonymous said...

Wish her luck.

 
At 1:41 PM, March 30, 2013, Anonymous Anonymous said...

She'll stay until something opens up in her hometown.

 
At 1:49 PM, March 30, 2013, Anonymous Anonymous said...

Or she will do like everyone else and leave when her contract is up.

 
At 7:08 PM, March 30, 2013, Anonymous Anonymous said...

Probably right unless she fits in with the mediocre talent and management at 12.

 
At 10:17 AM, April 01, 2013, Anonymous Anonymous said...

Saw her this AM, does ok and seems to have it together on the desk. Welcome to Shreveport Charisse. Don't leave us too soon.

 
At 10:38 AM, April 01, 2013, Anonymous Anonymous said...

Hope she doesn't get a big-head and turn nutso like Michelle did. Seems to happen a lot with KSLA types.

 
At 12:55 PM, April 01, 2013, Anonymous Anonymous said...

Saw Charisse on the Noon. She was fine but the production was terrible. Lots of mess ups, but she did fine.

 
At 11:20 AM, April 02, 2013, Anonymous Anonymous said...

KSLA's equipment is jacked up causing production to have multiple on-air mess ups.

 
At 7:12 PM, April 02, 2013, Anonymous Anonymous said...

I'm not surprised. I see CBS Sunday Morning and other feeds shown on a 4:3 server. Betcha CBS network wouldn't like to know that. Raycom is a cheap outfit and they won't buy anything until it breaks and puts them in a bind. Those managers are only concerned with keeping costs low and getting their bonuses. Screw anything else.

 
At 11:35 AM, April 03, 2013, Anonymous Anonymous said...

The networks pay people to monitor local affiliates so there is no way CBS does not already know what KSLA is doing.

 
At 11:53 AM, April 03, 2013, Anonymous Anonymous said...

You'd be surprised.

 
At 6:57 PM, April 03, 2013, Anonymous Anonymous said...

...at how much gets by the networks.

 
At 4:52 AM, April 04, 2013, Anonymous Anonymous said...

so many new faces in Shreveport morning news... some better looking than others for sure.

 
At 9:25 AM, April 04, 2013, Anonymous Anonymous said...

Was watching her AM cast today. She's a bit stiff like a deer watching the headlights but with all the blown segments and miscues, who could blame her? I swear KSLA management must not give a rat's ass to allow such shoddy switching/td work. Don Owen would be spinning in his grave to see how much the KSLA newsbrand has fallen.

 
At 5:16 PM, April 04, 2013, Anonymous Anonymous said...

Productions been like that for years. Charisse is doing the best she can with what she is given to work with.

 
At 7:30 PM, April 04, 2013, Anonymous Anonymous said...

Like the 9:25AM Poster said:
" KSLA management must not give a rat's ass to allow such shoddy switching/td work."

 
At 8:24 PM, April 04, 2013, Anonymous Anonymous said...

The only way KSLA and Raycom management with "give a rats ass" is if you stop watching and their ratings fall.

 
At 8:28 PM, April 04, 2013, Anonymous Anonymous said...

So WTF is your point?

 
At 8:53 PM, April 04, 2013, Anonymous Anonymous said...

Stop watching KSLA.

 
At 4:58 PM, April 05, 2013, Anonymous Anonymous said...

Good suggestion for 8:28 but with their ratings having declined over the years, you'd think they'd be more concerned about putting a better product out there. They must still be hitting their ad goals otherwise there would be some changes already.

 
At 10:32 AM, April 06, 2013, Anonymous Anonymous said...

If enough people stop watching, KSLA's ratings will fall, and revenues will fall. It would be very hard to explain how you went from being the #1 station for decades to being the #3 station.

 
At 10:42 AM, April 06, 2013, Anonymous Anonymous said...

Eeehh... KSLA has been slipping in the ratings for years and it hasn't seemed to matter all that much to corporate. You have to remember today's TV biz doesn't function like in the old days. While ratings do matter to a certain degree, in crappy small markets like Shreveport/Texarkana, the main thing that matters is revenue and lowering costs. National buyers need to still get in the market and if you only have 3 basic news operations to choose from and the other guys are sold-out, you're going to buy whatever is left and at the going market rate. I know because I'm an ad buyer. The audience in Shreveport-Bossier for news skews mostly older and historically those folks won't change channels all that much so their tolerance for mediocrity is pretty good. Audience data tends to prove that time and again. If it mattered all that much, management would do more about it but again, this market doesn't demand a lot from the stations. Disagree all you want but its the way it is and has been for the past 10+ years.

 
At 10:51 PM, April 07, 2013, Anonymous Anonymous said...

And they've been steadily loosing viewers over the past 10+ years.

 

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