Sweeping Through Sweeps

As usual things are quiet during the sweeps period.  No news of anybody leaving..coming...or staying.   In watching the different channels one can't help but laugh as how some stations are trying to grab the eyeballs of viewers.  Giveaways seem to be the name of the game.  One that really caught my eye is how KATV/Channel 7 is attempting to gain control of the 5am hour by having viewers get up at that early hour, sign up to win $$$ and then making them watch to win.  The 5am hour was the only hour KATV lost in the last ratings book.  KARK and KTHV and both doing their own giveaways.