KATV's Give aways Pushes Them Over the Competition
KATV's giveaways seem to have paid off during the May Sweeps. Arkansas Business.com reports Channel 7 won each and every news time slot. The most drastic change was in the early morning hours. KATV was up 12 points while Channel 11/KTHV was down 12 points in that time slot. For more numbers see the story at Arkansas Business.com.