We cover the TV News biz of Little Rock and the Ark-La-Tex(Shreveport,LA) AND Northwest Arkansas TOO!
posted by ATN @ 4:42 PM
based on the "strong" ratings that KTHV had in February and the zero ratings that KLRT had all day in February, maybe not rushing and doing it right will be better.....or as in most markets, going HD is Much ado about nothing....
I won't watch non-HD programming, so this IS a big deal for me and for those like me. I spent too much money on my TV to waste my time with blurry SD programming. I gave THV a chance, but I couldn't handle them. Too awful. Fox isn't bad, but not great. Now, I'll give KARK a chance.
I agree. Once kthv switched to HD, they were the only local news I would watch. I now switch between kthv and klrt. I can now add kark to my list of news. It really does make a difference to those who have HD tvs. I rarely give SD channels a chance anymore..if it's not in HD, I choose to not tune in.
Personally, THV's HD leaves much to be desired - bad set and video isn't even HD.KLRT is by far the standard, at least so far. Outstanding set, slick graphics, great video. Question is, can KARK match it.
I would hardly call KLRT's ratings "zero". They're 9:00 is on par with everyone elses 10:00.. And they grew in every other newscast. As for KARK, way to go on your HD conversion - at least you'll be third in something.
9PM is a different time period! This is a stupid argument because FOX 16 News is on at 10pm and get killed. Their ratings at 5 and 5:30 are a joke as well. Here's a hint on this HD thing... 7's set is the worst thing EVER and they win the mornings, 5 and 6. KARK is right there with them in both newscast and triple the viewers of KLRT. THV, First in HD, has fallen everywhere but does well at 10pm. The point is... the 9pm thing is ridiculous!!! Good for you FOX 16... you play against yourself and win! Congrats!
The bald-headed, airborne ranger weather man said Wednesday morning when he was on was the unveiling. Wonder when he will wear his goggles again.
the only reason THV was able to keep the 10pm ratings is because CSI is the lead in. Heck, I watch CSI then turn the Channel!!For those of you who "Only watch HD programming" THV only provides HD programming on the anchors, all the video is SD. The only HD cameras THV own are the ones on the anchors not in the field. What is the point? Just to say you are First in HD THV? really?Who cares about watching Liz and Craig in HD.
In fairness to FOX, they've only been doing the 10:00 for a year now (takes a lot longer to establish huge ratings gains in that time slot), and are only doing so in order to chip off viewers from the others. Their bread and butter is the 9:00, and to act as if it doesn't count makes no sense. It means those viewers are chosing to watch them an hour earlier rather than wait to watch the competition at 10:00.I agree with the above poster, that KARK is doing far less with more. Continuely changing their image and mission statement - yet failing to truely connect with viewers.
When does KATV go HD?
Thanks to corporate stupidity, they are being compelled to do 16x9 standard definition for who knows how long? The sad part is, they only need a couple of pieces of gear to be able to go HD and the guy in charge won't let them buy those!!!What does it gain you to be the ONLY non HD news outfit in the market?
Is it true Channel 7 will go HD after they get a new building?
Anonymous said...When does KATV go HD?4:26 PM, April 20, 2011In 20 year's. KATV set is fugly. That Sundown looking thing has got to go. Might be the worst looking set of all time. Who came up with that color scheme? Puff, puff give... Not even Greenville, MS. is that bad but don't get them anymore since I have Dish HD. KARK HD looks sweet though.
If you ask them, though, management at 7 will tell you that HD doesn't really matter. Shows you how some people think.
Here is how much it matters to me. I won't watch anything but HD. KARK has gone full HD along with KLRT. KTHV is lacking full HD (surveillance cameras?) and KATV, well . . .
Thanks for this post, pretty effective piece of writing.
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