KATV is Still the One in Little Rock

The numbers are in for July and KATV/Channel 7/Little Rock is the winner in all newscasts...except the noon newscast.  KTHV won the in the mid-day numbers.  Arkansas Business.com has all the Nielson Media Reseach numbers from July.  Here's what the news directors had to say:


“I’m very pleased with the July numbers,” said Nick Genty, news director at KATV.  Genty said he was particularly happy with the station’s 10 p.m. news, which drew an 8.7 rating and a 20.3 percent share, as compared to KTHV’s 7.1 and KARK-TV, Channel 4’s 5.1.

KTHV News Director Dave Parker said the station is working on the quality of its programming.
“We’re making deliberate steps to improve the quality of our product,” he said. “We’ve developed and added support to our news gathering and reporter base. The iPhone, iPad and Android apps are full of fresh content available as news happens. Our entire team is excited to see that Arkansans are counting on THV 11 News on the air as well as through the convenience of their mobile devices.”

Of course KARK/KLRT can't comment on ratings as they don't subscribe.