Former KATV'er, Governor Spokesman Sets Up PR Firm
Former Governor Spokesman and former KATV report Matt DeCample is starting up a public relations firm. Arkansas Business reports DeCample, who worked for Governor Beebe from 2003 til last week and worked at KATV/Channel 7/Little Rock before that, will be doing business as Capital C Consulting which will be based in Little Rock.
"Media relations has its own mechanics that may appear odd from the outside," DeCample said in a news release. "For example, I’m writing my own press release in the third person, except for this quote, where I’ve shifted to the first person. All industries have their own vocabularies and construction. If you have the right communications strategy and representatives, you can craft an external message in language that clients, investors and the media will understand."