Friday, July 29, 2005

NWA May Ratings Numbers

Arkansas Business.com has posted the May Nielson numbers for Northwest Arkansas. Below are the highlights from the article:

> KHBS+ had an 11 rating at 6 p.m., compared to eight for KFSM. The area’s two leading stations were tied for the 5 p.m. news slot, each with a rating of nine. But KFSM held onto its lead during the 10 p.m. news slot with a 10 rating, compared to nine for KHBS+.

The article says the numbers for KNWA were not released by the other stations due to KNWA not subscribing to Nielson. AB.com does say, "KNWA had consistently posted Nielsen ratings in the lower single digits."

Read the full article HERE.

Additional: On a side note, Arkansas Business reports KHBS/KHOG, Channels 40/29, plans to expand its morning news coverage by 30 minutes beginning Aug. 8.