KATV is ON YOUR SIDE

Just noticed KATV/Channel 7/Little Rock has changed it's slogan from "The Spirit of Arkansas" to "On your side".  How long have they been using this?  I guess this was a Viacom change.

The cable company where I live doesn't carry KATV. Crazy huh, all the other Little Rock stations but Channel 7.  I guess my cable company and Sinclair didn't come to terms on a retrans agreement.

Okay, So Channel 7 has had 7 on your side...but it hasn't always been in the logo.  It's always been "KATV, The Spirit of Arkansas".  So now they use the ON YOUR SIDE logo.  Just an observation.