Wednesday, December 28, 2016

Tegna Taking the News Out of its Newscasts

FTV Live has an interesting story on how Tegna, the parent company of KTHV/Channel 11/Little Rock, is trying to boost ratings on its low rated stations. FTV Live reports Tegna has hired a consultant to spear head that effort and has implemented the strategy at  KXTV in Sacramento, California.  FTV Live has a run down on of a recent newscast HERE