Wednesday, September 24, 2014

KARK Hopes the Early Bird Gets the Viewers.....


KARK/Channel 4/Little Rock has announced changes to its morning program.  Beginning Monday, September 29th KARK Today will begin at 4am...and have new faces.  A press release says the 4am to 5am hour will be hosted by Aaron Nolan and meteorologist Natalie Walters.  

"We've seen a trend of people waking up earlier and either turning on the television or jumping on social media," said KARK 4 News Director Austin Kellerman.  "This additional hour will be targeted specifically to them."

 Mallory Brooks and meteorologist Greg Dee will join the pair for the 5am to 7am hours.  KARK Today will be the earliest starting morning program in the Little Rock market as all the others begin at 4:30am. 

79 Comments:

At 5:22 PM, September 24, 2014, Anonymous Anonymous said...

Would it be possible to get some info on thv's Sarah Fortner? Lord, a good 90 percent of this site has become nothing but fluff. Most of us are interested in her but get only tidbits from the actual station since they only let her do the forecasts on the weekend bc of Ed Suckner. Please and thanks.

 
At 10:21 PM, September 24, 2014, Anonymous Anonymous said...

Really? What is the point? And why can't they all start at 4:00? Why only half the team?

 
At 7:14 AM, September 25, 2014, Anonymous Anonymous said...

Need to reverse the times the duos are on. I don't get up till 5.

Can't stand hearing the Nyune and afternyune.

 
At 8:04 AM, September 25, 2014, Anonymous Anonymous said...

People are not getting up at 4am. The numbers will be so small they'll have to give the spots away.

 
At 2:04 PM, September 25, 2014, Anonymous Anonymous said...

It would make a whole lot more sense if KARK 4 Today starts at 4:30 like the other stations 7 and 11 instead of earlier at 4:00. NBC News's Early Today belongs at that first half-hour time slot anyway.

4's decision (in my opinion) was half-right.

Live with Kelly and Michael airs very late in the morning at 11:00. They (Nexstar/Mission) need to move it back to 9:00 and put it on either 16, 38, or 42.

They also need to bring The Daily Buzz morning show back to Little Rock TV!

 
At 2:49 PM, September 25, 2014, Anonymous Anonymous said...

I would rather watch NBC News Early today than those clowns on Channel 4.

 
At 3:38 PM, September 25, 2014, Anonymous Anonymous said...

I agree with 8:04a.

The only people up at 4a will be the drunks coming in from a night of partying. Will they care about news? No.

What news will be worth getting up at 4a to watch?

The news at that hour will be sustaining, meaning that promos will be running rampant.

No sponsor will buy commercial time that early in the morning.

Won't last 6 months.

 
At 3:50 PM, September 25, 2014, Anonymous Anonymous said...

Here's an idea. Stay with a 5am start when people really do get up and put money behind programming to run at 3pm instead of Cartoons. Really? The Doctors at 2pm. Cartoons at 3pm and Judge Judy at 4pm? Not even paid programming at 3pm? Come on KARK... your better than that move.

 
At 3:59 PM, September 25, 2014, Anonymous Anonymous said...

This team just gets on my nerves.

 
At 4:20 PM, September 25, 2014, Anonymous Anonymous said...

Watched these guys the other day. Better than I figured it would be.

4am? Guess we'll see.

 
At 4:54 PM, September 25, 2014, Anonymous Anonymous said...

4 and 4:30 have the same available audience.

 
At 5:09 PM, September 25, 2014, Anonymous David said...

I wake up at 4am everyday so they are doing this for me, and I am happy about it. I am not a fan of Aaron Nolan and wish they all started at 4, but I'll get over it since KARK is better than the other 2 stations.

 
At 9:00 PM, September 25, 2014, Anonymous Anonymous said...

I like Nolan. I think 4 has improved their product since the new ND arrived. The fact they are actually trying new things is a start. 7 is the dominant station but it is clear to me that 4 has passed 11 all around.

 
At 9:30 PM, September 25, 2014, Anonymous Anonymous said...

4 is okay - getting better.

7 is king and always will be.

11 sucks it.

 
At 9:50 PM, September 25, 2014, Anonymous Anonymous said...

Nolan is immature. MB is sooooo tiring and vanilla.

 
At 6:34 AM, September 26, 2014, Anonymous Anonymous said...

MB is hot though.

 
At 8:48 AM, September 26, 2014, Anonymous Anonymous said...

Like Kane is mature?

 
At 11:42 AM, September 26, 2014, Anonymous Anonymous said...

Never paid attention to Marine Glisovic but just saw her fill in anchor, awful. She sing songs and doesn't look good. I'm sure she can afford a '$5 blonde in a bottle' to fix those black roots.

 
At 12:32 PM, September 26, 2014, Anonymous Anonymous said...

@3:50 PM, I'm surprised they don't use that empty 3 p.m. spot to play some of their Razorback cheerleader reports. Worst sports programming EVER!

 
At 4:25 PM, September 26, 2014, Anonymous Anonymous said...

What a stupid idea! That's all.

 
At 11:05 AM, September 28, 2014, Anonymous Anonymous said...

I won't watch KARK sports because it is only Razorbacks coverage.

Once they realize there are other teams in the universe, I will watch again.

 
At 9:20 PM, September 28, 2014, Anonymous Anonymous said...

I don't either. They think the Razorbacks are the only team in the state worth covering. Hey, more people did not attend UA than did.

How about a station adopting ASU or UCA?

 
At 10:44 PM, September 28, 2014, Anonymous Anonymous said...

That's the dumbest thought ever. There are more hog fans than the other schools combined. The reason is lack of ad dollars for the others. Whatever your opinion is about their coverage, it's the best use of resources for both viewership and ad dollars. By the way, more viewers don't go to college than do so no one should cover any college sport.

 
At 7:45 AM, September 29, 2014, Anonymous Anonymous said...

9:20, are you aware of the ownership connection of KARK and KLRT? KLRT sports compliments with their local coverage KARK sports. I wish an IQ test was required before posting here.

 
At 12:34 PM, September 29, 2014, Blogger anon said...

complements

 
At 6:43 AM, October 02, 2014, Anonymous Anonymous said...

I don't work at Four, but people tell me Aaron Nolan is a nice guy. He's a dead-eye anchor, though. I guess someone told him that having no emotion makes him look authoritative. Eh... no.

 
At 1:28 PM, October 03, 2014, Anonymous Anonymous said...

He looks better on 4 than he does on 16.

 
At 6:47 AM, October 07, 2014, Anonymous Anonymous said...

I wish Nexstar hadn't got their Wal-Mart meat hooks on Fox 16.

 
At 8:47 AM, October 07, 2014, Anonymous Anonymous said...

Well they did. And Sinclair got their Wal-mart meat hooks on 7. And the world turns.

 
At 1:31 PM, October 07, 2014, Anonymous Anonymous said...

It seems odd to me that these two companies that are being torched are doing better in LR than 11. Welcome to big business TV.

 
At 1:35 PM, October 07, 2014, Anonymous Anonymous said...

11 already got their torching done with.

 
At 2:19 PM, October 07, 2014, Anonymous Anonymous said...

So if they all are bad then leave the business or get back at it.

 
At 3:52 PM, October 07, 2014, Anonymous Anonymous said...

@2:19, many people have been following your first suggestion.

 
At 10:30 AM, October 08, 2014, Anonymous Anonymous said...

Aaron Nolan used to show a lot of personality back when he was with knwa and was a fill in anchor . I guess working with the same station as his wife he can't goof around anymore because back when he was at knwa you could tell enjoyed his job but now working at the same station as his wife not so much.

 
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At 7:06 AM, October 15, 2014, Anonymous Anonymous said...

Just checking out the morning shows, and flipped from 4 over to 7, only to see the worst commercial. Do the folks at Wilson's siding not realize we equate the quality of their products with the quality of their TV commercials? if this is the quality of the commercial 7 is producing I would buy 4.

 
At 4:50 PM, October 15, 2014, Anonymous Anonymous said...

That chick needs some caulk between those 2 front teeth. Maybe the siding crew can hook her up with a tube.

 
At 11:03 PM, October 16, 2014, Anonymous Anonymous said...

I thought 4 must have a new news director because the evening news tops 7 and 11 for the first time in years. Due to my work schedule I don't watch the morning shows.

 
At 11:06 PM, October 16, 2014, Anonymous Anonymous said...

Evening news on 4 had improved. I believe they are back in the game.

 
At 11:09 PM, October 16, 2014, Anonymous Anonymous said...

Evening news on 4 has improved since the change in news directors. For the first time in years they are back in the game.

 
At 11:10 PM, October 16, 2014, Anonymous Anonymous said...

The news director at 4 has turned things around and they are back in the game.

 
At 11:12 PM, October 16, 2014, Anonymous Anonymous said...

4 is the bomb with the new content and hot anchor.

 
At 11:12 PM, October 16, 2014, Anonymous Anonymous said...

4 is at the top of their game in the evenings.

 
At 11:14 PM, October 16, 2014, Anonymous Anonymous said...

4 is at the top of their game since the current news director arrived.

 
At 6:48 AM, October 17, 2014, Anonymous Anonymous said...

Just watched 7 morning show live at White Hall. Great shot of one student slugging another student in the balls on camera!

 
At 7:19 AM, October 17, 2014, Anonymous Anonymous said...

11:14... are you kidding?

 
At 7:46 AM, October 17, 2014, Anonymous Anonymous said...

Hey guess what everybody? Someone thinks the new news director is hot and they are on top of their game.

 
At 10:22 AM, October 17, 2014, Anonymous Anonymous said...

4 hasn't been on their game for some time now. See official ratings.

 
At 10:23 AM, October 17, 2014, Anonymous Anonymous said...

16 isn't as good either.

 
At 10:51 AM, October 17, 2014, Anonymous Anonymous said...

What are the odds of seven different people posting great things about KARK in the span of 11 minutes? Not many.

And you still suck.

 
At 12:32 PM, October 17, 2014, Anonymous Anonymous said...

KARK would be great if they were in Jonesboro or Fayetteville. They look so small market. I guess that's the Nexstar way.

 
At 12:57 PM, October 17, 2014, Anonymous Anonymous said...

4/16 is a sweat shop now. No one is happy. the nd is immature and sexist. and no, he's not attractive. sorry.

 
At 2:41 PM, October 17, 2014, Anonymous Anonymous said...

They are all sweatshops now. Don't kid yourself.

 
At 3:06 PM, October 17, 2014, Anonymous Anonymous said...

Yeah, but at least our sweatshop is number one.

 
At 5:46 PM, October 17, 2014, Anonymous Anonymous said...

I disagree about our environment at 4/16. I enjoy working here more than ever. Austin is a great ND. I can't speak for all but I believe most would agree.

 
At 10:07 PM, October 17, 2014, Anonymous Anonymous said...

Austin is so dreamy....

 
At 9:37 AM, October 18, 2014, Anonymous Anonymous said...

Thanks Laura. He's all yours.

 
At 9:53 AM, October 18, 2014, Anonymous Anonymous said...

@3:06, even if that's true, the brass folks are not going to share their "number one" coffers with you.

 
At 11:53 AM, October 20, 2014, Anonymous Anonymous said...

So who was the reporter/photog that was chased away from a crime scene with a baseball bat?

 
At 10:21 PM, October 22, 2014, Anonymous Anonymous said...

Just fluff. Makes for a more dramatic story. Why is there no footage of it happening?

 
At 6:31 AM, October 23, 2014, Anonymous Anonymous said...

The photographer was probably more worried about his life than "footage"

 
At 2:09 PM, October 23, 2014, Anonymous Anonymous said...

If the photographer was any good. He would discreetly role on what happened. It's good for the station and good for police.

 
At 2:10 PM, October 23, 2014, Anonymous Anonymous said...

Make that "roll"

 
At 6:33 PM, October 23, 2014, Anonymous Anonymous said...

A good photographer in this market? This incident didn't happen 15 years ago!

 
At 9:02 AM, October 24, 2014, Anonymous Anonymous said...

Good point 6:33. It's just a job to them now.

 
At 12:43 PM, October 24, 2014, Anonymous Anonymous said...

It's the job we give to interns we can't get rid of.

 
At 4:07 PM, October 24, 2014, Anonymous Anonymous said...

Or they are made into producers

 
At 5:19 AM, October 25, 2014, Anonymous Anonymous said...

A photog is not completely a dead end job. But the only ones I know who have gone on to other things were exceptional.

 
At 3:15 PM, October 27, 2014, Anonymous Anonymous said...

Name one. Dare you.

 
At 6:29 PM, October 27, 2014, Anonymous Anonymous said...

Dare? Why so serious?

 
At 6:42 PM, October 27, 2014, Anonymous Anonymous said...

My guess is 3:15 wants you to name a name so thatb person will be subsequently ridiculed, since that is the way things go around here.

I'll just say I agree with 5:19, and add some were exceptional, and some were just very smart for photogs (sorry photogs, but you know what I mean).

 
At 10:25 PM, October 27, 2014, Anonymous Anonymous said...

It is sad the way some people get pigeon holed into it.

 
At 5:37 AM, October 28, 2014, Anonymous Anonymous said...

I don't know why anyone would want to be a news photographer given their treatment in the tv world. What is in it for them?

 
At 6:29 AM, October 28, 2014, Anonymous Anonymous said...

You get to attend events for free?

 
At 9:48 AM, October 28, 2014, Anonymous Anonymous said...

Ha... yeah I guess you do get to attend events for free. I know that makes up for all the times your kids want shoes. They love to hear that instead of shoes, you get free admission to the fair!

 
At 11:59 AM, October 28, 2014, Anonymous Anonymous said...

Sad but true.

 
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