KARK Hopes the Early Bird Gets the Viewers.....
KARK/Channel 4/Little Rock has announced changes to its morning program. Beginning Monday, September 29th KARK Today will begin at 4am...and have new faces. A press release says the 4am to 5am hour will be hosted by Aaron Nolan and meteorologist Natalie Walters.
"We've seen a trend of people waking up earlier and either turning on the television or jumping on social media," said KARK 4 News Director Austin Kellerman. "This additional hour will be targeted specifically to them."
Mallory Brooks and meteorologist Greg Dee will join the pair for the 5am to 7am hours. KARK Today will be the earliest starting morning program in the Little Rock market as all the others begin at 4:30am.