No doubt the biggest story right now involving TV personalities is the hiring of Todd Yakoubian as the Chief Meteorologist for KARK/KLRT. The very well known weather forecaster is set to debut on air at KARK on March 4th...just in time for sweeps! It will be very interesting to see how his hiring will affect the ratings at KARK and KATV.
It isn't often in Little Rock that a popular TV personality jumps ship and heads across the street. Will it be enough for KARK to gain traction in the ratings and takeover the number one spot? The people at KATV have to wondering themselves.
No doubt though, KARK will be the place where people turn when severe weather hits and Todd is on the air...I have no doubt!