Tegna Taking the News Out of its Newscasts
FTV Live has an interesting story on how Tegna, the parent company of KTHV/Channel 11/Little Rock, is trying to boost ratings on its low rated stations. FTV Live reports Tegna has hired a consultant to spear head that effort and has implemented the strategy at KXTV in Sacramento, California. FTV Live has a run down on of a recent newscast HERE